Hotel

CONSULTANCY SERVICES

Hotel

CONSULTANCY SERVICES

Aura Hotel Management offers a range of consultancy services that are aimed at improving investor knowledge about the project at hand. Each consultancy is tailor-made to ensure that every owner or investor gains the most out of the services provided. From Asset Management to Sales and Marketing Consultancy, Aura Hotel Management caters to the needs of every client.

ASSET MANAGEMENT

Our professional advice and guidance to prospective hotel owners and developers and to existing owners are extensive and include tailor-made services customized for specific requests.

  1. Owner Representation
  2. Hotel Management Company Evaluation and Selection
  3. Franchise Evaluation and Selection
  4. Budget and Expense Forecast
  5. Contract Review, Analysis, and Recommendation
  6. Lease Review, Analysis, and Recommendation
  7. Concepts Review, Analysis and Recommendation
  8. Financial Statement Audits
  9. Operation Review, Analysis, and Recommendations

PROJECT MANAGEMENT

Aura Hospitality Management – Your Premier Hotel Project Management Partner!

Why Choose us?

  • Expertise: Years of experience in the hospitality industry.
  • Tailored Solutions: Bespoke services that align with your specific needs and goals.
  • Timely Delivery: Proactive approach to avoid delays and ensure timely project completion.
  • Cost Efficiency: Optimizing project costs without compromising quality.
  • Quality Assurance: Rigorous quality control measures for excellence.

Our Comprehensive Hotel Project Management Services:

  • Project Planning: Thorough analysis and roadmap creation.
  • Construction Management: Overseeing the construction process and managing contractors.
  • Renovation and Remodeling: Transforming existing properties into modern spaces.
  • Project Coordination: Coordinating between architects, designers, and vendors.
  • Budget and Cost Control: Implementing cost management strategies.
  • Timeline Management: Detailed scheduling and progress tracking.
  • Pre-Opening Assistance: Support during the critical pre-opening phase.
  • Client Communication: Clear and transparent updates throughout the project.

SALES & MARKETING

Looking for a seasoned and knowledgeable hospitality consultant to enhance your hotel, restaurant, spa, or club’s sales strategy and marketing services? Look no further! Our consultants are experts in positioning and marketing properties across the hospitality industry, catering to hotels, resorts, restaurants, bars, spas, and even casinos. Whether you are in the pre-opening stage, undergoing a brand transition, or seeking fresh strategies for active operations, our consultants are dedicated to achieving sustainable financial success for your business.

Our specialized consultants offer a wide range of marketing consulting services tailored to your brand’s specific needs. From comprehensive research and strategic positioning to direct sales, advertising, promotion, public relations, and distribution, we have the tools and expertise to attract more guests and customers to your establishment. Our strong relationships with the travel trade, meetings, incentives markets, and strategic marketing partners ensure that you gain access to comprehensive resources for your marketing endeavors.

 

Sales are the lifeblood of any successful hospitality business, and our experienced sales consultants are here to help you close deals and maximize revenue. From providing on-site interim sales management assistance to training your sales team, analyzing sales strategies and performance, retaining guests, and implementing up-selling techniques, we ensure that every potential lead is turned into a satisfied customer. We also offer guidance in creating action-oriented sales plans with measurable results and can assist in sourcing the right merchandise to generate additional income.

 

Whether you need assistance with marketing, sales, or both, our hospitality consultants are well-equipped to elevate your brand and drive your business towards long-term success. Additionally, we extend our expertise to conferences and large events, ensuring your success in every aspect of the hospitality industry. Choose us as your trusted partner and let us take your hospitality business to new heights with our proven strategies and industry knowledge. Contact us today for personalized and effective sales and marketing solutions!

ORGANIZATION & STRUCTURING

Aura Hospitality Solution Management places great emphasis on the crucial role of its staff and organizational structure in achieving success within the hospitality division. 

The company acknowledges the significance of these aspects and employs a systematic and professional approach that goes beyond the industry norms. To ensure efficient operations, the company conducts a comprehensive analysis of staffing and manpower requirements. 

It delves into evaluating the overall organizational framework, allowing for strategic structuring to optimize efficiency. The functional structuring is also carefully planned and integrated, facilitating seamless operations.

As part of the improvement process, the company proactively manages change, ensuring a smooth transition during any restructuring efforts. Staff resource mapping is also undertaken to align the right talent with the right roles, promoting a conducive work environment.

Aura Hospitality Solution Management is committed to providing attractive employee benefits, creating a motivated and satisfied workforce. Additionally, the company implements an employee grading system, recognizing and rewarding the contributions of its staff effectively.

In conclusion, Aura Hospitality Solution Management upholds its commitment to organizational excellence by emphasizing its staff and structure, ensuring they remain at the forefront of the industry’s best practices.

FINANCE & ADMINISTRATION

With growing globalization and consolidation in the hospitality sector, we are increasingly called upon to review portfolios of hotels, a crucial preliminary to a major transaction for either a buyer or a seller. Our experience in this field, coupled with an unrivalled database, enables us to act quickly and efficiently to provide information on the competitive environment, future performance and likely valuation of the portfolio

  • Current Financial Statement, Balance Sheet and Business Plan analysis
  • Market analysis and Feasibility Study
  • Cash Management
  • Market Knowledge
  • Capital Expenditures Budget
  • Budget Development
  • Review of all pre-opening budgets
  • Feasibility studies on income and/or return on investment
  • Project and Investment Recommendations
  • Estimates of Future Operational/Financial Performance
  • Financial implications of Concept Development
  • Supply and Demand Analysis
  • Strategic advice and company structuring/restructuring

HUMAN RESOURCES

Managing human resources in the hospitality industry presents special challenges, including highly diverse employee backgrounds and roles, an ever-present focus on guest services, and organizational structures that often diverge from generic corporate models. Aura takes pride in being able to provide the definitive methodologies to successfully undertake these challenges, on an overall as well as day-to-day basis. As the core of any hospitality division is the personnel, we are devoted to ensuring that the team of personnel meets international hotel standards.

  • Analysis of Manning
  • Organization of Manning
  • Issuance of Contracts and Staff Policies / Handbook
  • Issuance of Job Descriptions
  • Employee Grading
  • Employee Benefits and Compensation
  • Employee Benefits
  • Accommodation